Ever thought you want to build a side business but don't know where to start. If you wished there was someone who can walk you through step by step in building your online business from scratch, then the One Funnel Away Challenge (OFA) is for you. This is single handedly one of the most powerful training courses available online that can help you setup your online business in 30 days for $100 flat.
We at MrMoneyMagnet don't recommend many trainings and coaching programs till it has proven to add value to our readers. The One Funnel Away Challenge is exactly that. In 30 days the training guides you to build the right entrepreneurial mindset, convert your thoughts into actions and build a thriving business.
But wait "I don't know what to sell or promote"
That is not a problem. The OFA will guide you to leverage the power of Affiliate marketing and use Clickbank to source free products that you can promote. This strategy can be applied to multiple other Affiliate Marketing platforms such as JVZoo, ShareaSale etc.
One Funnel Away Challenge is run by Clickfunnels - A company that is a leader in creating sales funnels. Funnels are sales oriented websites that have a much higher conversion rate than regular websites.
Read here for the difference between website and funnels.
Building an effective “sales funnel” is crucial for entrepreneurs because it helps visualize a customer’s journey from initial brand awareness to conversion. It is a powerful tool that helps analyze your sales process, identify bottlenecks, and make improvements to achieve overall success through each step of the sales funnel.
However, if you are new in the digital arena, building a sales funnel can be overwhelming.
Thinking where to get started?
“One Funnel Away Challenge” is your answer.
This comprehensive guide by Russell Brunson helps entrepreneurs kickstart their journey to build a high-conversion sales funnel.
In this article, we will discuss what is the One Funnel Away Challenge to ensure it is worth your time and money.
What is One Funnel Away Challenge?
The One Funnel Away Challenge (OFA) is a 30-day training course, led by acclaimed internet marketer Russell Brunson and his consulting team. It walks through an in-depth, step-by-step process to help you build, customize and launch a sales funnel in just 30 days. To set up this high-performance sales funnel that delivers improved business value, all you need to invest is just $100 for a 30-day training session!
By signing up for the “Challenge,” you will get access to the following:
Who is the One Funnel Away Challenge for?
Not sure if the One Funnel Away Challenge is right for you?
This sales funnel training course is a good online resource if you:
- Want to start an online business and have no idea where to begin (including finding what to sell or promote)
- Want to establish your business in the digital arena, but do not know how to get started
- Have a successful business, but somehow feeling stuck amidst various bottlenecks
- Are discovering ways to reach more people or create a lasting brand impression
- Are convinced about having a funnel, but do not know what steps to take
- Want advice from industry experts who can guide you with your sales funnels, marketing, strategy building, sales, or any other question you may have
- Are about to launch your sales funnel, and want it to be a huge success
If you fall under any of the above-mentioned categories, the One Funnel Away Challenge can add value to your business.
How the One Funnel Away Challenge Works?
Now let’s understand how the One Funnel Away Challenge works.
There are 3 stages of the OFA Challenge as discussed herewith:
Step 1 # The Strategy
During the first stage of the program, you will get a new mission from Russell Brunson each day. It will be streamed to the private OFA Facebook group.
The private videos are 30 minutes long and designed to offer a strategy that you need to master for success. Through the private Facebook group, you will be able to network with and make queries to experienced coaches or other OFA-ers who have also taken up the challenge along with you.
This can be beneficial because you can connect with entrepreneurs, bloggers, website owners and industry experts from different fields, collaborate with them, and get advice. With this, you will be in a better position to understand the basics of building a funnel and achieving the results you want.
Step 2 # The Tactics
In this stage, you will get a OnePager mission document at the end of the video stream. It will show you the exact tactics you need to follow to complete the step. You will also get access to videos that show “how to implement the strategy.” Additionally, there will be a digital workbook to keep everything clear and straightforward for you.
These missions will be assigned each day and you will have approximately 30-60 minutes to complete the same.
Step 3 # Implementation
This is the most crucial stage of the OFA challenge – implementing all that you have learnt in stage 1 and stage 2.
During the “implementation” phase, you get 30-day daily video training and accountability. You also get access to live coaching sessions daily from Monday to Friday with expert OFA consultants.
During the live coaching sessions, you have the flexibility to consult the coaches for any question or problem you might be struggling with. From strategies to sales funnels, tech challenges, or offers – you will have their guidance and support. Honestly, it is like having a dedicated team to address your challenges and offer solutions.
So, these are the basic premises on which the One Funnel Away Challenge works.
What if you accept the OFA Challenge?
Now, if you accept this challenge, you will need to complete the missions given every day for 30 days.
You can guess, it isn’t some go-and-get resource that you can purchase and start building a funnel to grow your business. It is a challenge and you need to do little prep work to follow the steps discussed and complete the task given to you. The advantage is you can get one-to-one coaching and guidance from industry experts and OFA consultants, implement the strategies right away, and get results.
How is the OFA Challenge Structured?
The One Funnel Away Challenge is structured highly organically to maximise learning from a perspective of a complete beginner. The 5 weeks of Training is structured as below:
Pre-Week - Developing the Entrepreneurial Mindset
This week is dedicated to developing your mindset. During this week, Russell talks about what it takes to set up a new business, the physiology behind success, how to deal with failures, business ideas and putting action behind your plans.
Week 1 - Preparing your Offer
This week is spent on exploring your business ideas. How can you put your ideas to life and the sequential steps to make it happen. This week also talks about the steps you need to take to make your business appealing to your audience
Week 2 - Organizing your Story / Hooks
Throughout the training , Russell talks about Hook, Story, Offer. This week is dedicated to how you can create your Hook, Story and Offer around your product to maximise your conversion and client retention.
Week 3 - Finalizing your Funnel
This is where the fun begins to happen and you make your first funnel. Russell and team go in-depth on what factors you should be considering when designing your funnel. Each day is an in-depth walk through of not only the funnels but also how you can attract audience through social media, blogs etc.
Week 4 - Traffic
This last week is solely focussed on how to get eyes to your funnel. Russell talks about Organic and In-organic traffic and how you can maximise your conversion using both. There is a mission debrief by the end of this week followed up with a Q&A session
What Bonuses do you get?
The OFA Challenge offers several bonuses that will help reinforce your learning, increase your ROI, and improve the bottom line. Let’s check out what bonuses you will get when you accept to take the challenge.
The “30 Days” Digital eBook:
It is a 550-page massive eBook that compiles battle-plans of thirty “Two Comma Club” members who have walked the path of Russell Brunson and his team, and already generated $1 million+ in their ClickFunnels funnel. They provide a comprehensive 30-day plan for how they can bring their business back on track, starting from scratch – no products, no brand awareness, no traffic, and no funnel.
The book has 30 chapters and 30 action plans, with day-wise details of what you would do if you have lost everything in business, every penny, and need to build one funnel right from the beginning. While you might think this guide is not important for you, let us tell you why this can be the best guide for your online business.
When you are running a business, there are always some risks lingering. In worst case situations, businesses may face a significant loss. As an entrepreneur, it is important to be strong amidst these situations and leverage your skillfulness to strike back again. And that’s what you will learn from this eBook, including the step-by-step tactics and coaching you get during the challenge. Below is the Indexed summary of the 30 day ebook:
One Pager Digital Workbooks for the One Funnel Away Challenge:
As we said, during the OFA Challenge, you will get a new task every day that you need to complete to build your funnel and make it go live. And this One Pager Digital Workbooks can be your perfect partner, right from Day 1 to Day 30.
In each One Pager, you will get access to training that corresponds with the challenges you get every day. This includes:
- Links to video training that relate to each day’s mission you get
- A complete checklist of reminders and tasks you will need to finish every day
- Brainstorming and journaling your unique ideas, and getting answers to your thought-provoking queries
- Links to other resources that can help you complete the day’s mission
Once you join the One Funnel Away Challenge, you get immediate access to all the bonuses. Using these bonuses, in addition to the coaching you get during the Challenge, will help speed up the process of building a funnel.
How is the One Funnel Away Challenge different from other Online Business Coaching Programs?
Now, let’s see if the One Funnel Away Challenge is yet another “course” that lands you up to nowhere or is it worth your time.
The One Funnel Away Challenge “combines the right marketing KNOWLEDGE with the shove you need to EXECUTE your funnel and a “no-excuses” ACCOUNTABILITY” of expert coaches. Together, you will have the guidance you need throughout the program to ensure your tasks are completed, and you move a step forward towards launching your online business.
From being a marketer myself, I can vouch to the fact that it is not a lack of knowledge or proficiency that are the biggest challenges towards building your first business. It is a lack of farsightedness or not executing the project the right way that impede the process. And that’s what the OFA Challenge is all about – showing the right path that allows you to execute a project the right way.
Another Unique Selling Proposition of this Challenge is you will have the expert internet marketer, Russell Brunson, and his experienced OFA consulting team as your personal funnel coach. The difference is that if you hire Russell Brunson for consultation, it would cost you $100,000 for a day. And that’s the cheapest you could pay to get advice from this expert. But it costs only $100 when you sign up for the OFA Challenge. That means you get 30 days of expert consultation for only $100! Now that is an impressive deal. Whether the OFA Challenge works or not is a matter that will reveal with time, but it is certainly worth considering. After all, who gets to consult a whole team of experts, including someone so popular like Russell Brunson, for an entire 30 days just at $100! So, the stake is small and the odds of winning are high.
Is the One Funnel Away Challenge Worth Your Time & Money?
Let’s come to the most important part of this article: is the Challenge for you?
Russell Brunson makes it straight – if you are someone who would just sit and watch the challenge for 30 days, “but never actually do anything,” then this program is NOT for you. The OFA Challenge is for the “doers” who will roll up their sleeves and do every bit to put their learnings into practice, and complete the missions for 30 days. It is for passionate entrepreneurs who want to change the way they do business and bring positive results.
No training, no expert advice in this world can help achieve your goals unless you bring the learning into execution. And that’s why the OFA Challenge wants you to take action. If you think it is worth trained by industry experts daily and have them guide you in the right direction, then the Challenge is right for you.
If you are ready to have expert advice and just the right amount of motivation from a coach who will make sure your tasks are done, then you should take up the Challenge.
But what’s the catch here? Is the OFA Challenge a Scam?
Why would accomplished internet marketers and experienced coaches train you for 30 days, challenge you, and only for $100 for the entire program?
Interestingly, the team at Clickfunnels have been quite upfront when explaining the catch i.e. - the program revolves around growing their ClickFunnels subscription sale. The more the number of people who take up the challenge, create their funnels and get success boosting their sales, the more likely they are to continue using ClickFunnels to establish their business online.
So, their motive is clear – to let you achieve success so that you keep using their ClickFunnels software. This motive is obvious and Clickfunnels is honest about it. They also have an affiliate program, wherein they pay $100 to affiliates for each referral who sign up for the Challenge. So, they are losing money when someone joins the program through an affiliate link.
Clickfunnels also states that the company has been paying for broadcasting ads on YouTube and Facebook to drive a greater number of people for a program that costs only $100 for the user. And after all these, the company makes very little profit and even loses money for every user who joins the challenge.
So, why they would do this?
The answer is in their work motto. “Because we have a philosophy here at ClickFunnels, that if we can’t make you money, then we don’t deserve any of yours.” So, they want you to make money with all their knowledge and expertise in this field. And once results start pouring in for your business, you are likely to invest some money in ClickFunnels’ products and services.
You are likely to ask – is there a guarantee that the Challenge will work?
Yes, but only when you actively participate in the challenge, take up the daily live calls, and execute what you learn. When you do your little bit as instructed by the coach, it is likely to deliver results. After all, the knowledge and proficiency of so many experts and consultants on board will not go in vain. Furthermore, Russell claims to have implemented the same tactics and strategies to build their funnel that is generating millions of dollars for ClickFunnels.
So, be rest assured that when you complete the course, you will gain a solid understanding and proficiency in funnel building and direct response marketing. And in any case, you think the program has failed to deliver results for you, then they will also provide a full refund of $100. However, we feel the Challenge may be effective in changing your business if you follow the practices and implement them in real-time.
How to Join the One funnel Away Challenge?
Here’s how you can create a membership account and get started with the challenge:
Step 1 # Create an Account:
To create an account, visit their official website here and click on the red CTA section on the page that says “Join the Challenge Now!”
Step 2 # Provide basic Contact info:
You will be directed to provide basic contact info. Once you complete this step, you will get the payment info.
Step 3 # Confirm Email and Verify Membership:
Once you complete this process, you will receive an email with the link to the Membership Login page. You can also visit the page from here
Step 4 # Take the Pre-Challenge Mission:
Once you create an account and log in to your Membership area, you will get access to welcome videos and take up the “Pre-Challenge Mission”
Step 5 # Join the Facebook Group:
After you finish the Pre-Challenge Mission, join their Facebook group. For this, you need to click the tab “Mission Training” and then “Secret Mission.” Choose “Access the Secret Area Now!”
Congratulations! You have set up your account for the Challenge.
To make the most out of the Challenge and achieve effective business results, check in every day and complete the missions as explained.